CDP: Making Implementation and Rollout a Success
The integration of a Customer Data Platform (CDP) plays a pivotal role in many companies when it comes to developing and executing data-driven marketing strategies. However, implementing a CDP can be…
With creative drive and a thirst for innovation
Our history as Smart Digital represents an uninterrupted journey of development. In every phase of our existence, we have continuously evolved and responded flexibly to changes. This is evident in…
1to1 at the Machine Learning Week
As every year, the Machine Learning Week Europe took place in Berlin in October 2022. A two-day event that is the perfect opportunity for data scientists, analysts and AI visionaries to come together…